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Episode 4: Your fundraising journey – hear from an investor

Last Updated: November 25, 2025

We speak to Anastasiya Elfimova, Head of Originations at Hg about investment criteria, how a business’s growth capabilities influence the decision-making process, and the fundamentals of establishing a good working relationship. We also cover the importance of a strong management team, choosing your investors wisely, and planning when to take the business to your chosen investor (it’s never too early!).

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Investment Update: Budget 2024

Last Updated: November 25, 2025

With the shadow of a general election looming over the government, chancellor jeremy hunt announced another reduction in the headline rate of national insurance (of two percentage points) in a bid to shore up his party’s flagging support. But that cut will do little to change the near-term economic outlook, and the work of dealing with the bigger structural problems facing the uk economy has largely been left until after the election.