Rathbones Charity Expert Series

AI for Charities: Practical applications, risks and opportunities

Artificial intelligence is transforming the way charities operate, from automating routine tasks to boosting fundraising and improving service delivery. But with great potential comes big questions around ethics, governance, and data protection.

We were joined by two sector leaders - Zoe Amar – Founder of Zoe Amar Digital, Chair of The Charity Digital Code of Practice, and Co-Chair of The Charity AI Taskforce, and Chris Brocklesby – Chief Technology Officer at British Heart Foundation, leading transformative programmes and advancing AI adoption across the organisation while ensuring robust information security.

What we explore:

  • Where AI can add immediate value to your charity
  • Tools and real-world use cases across fundraising, operations & service delivery
  • Key governance and risk considerations
  • The questions trustees should ask before implementing AI